Happy New Year!
This is a good time to reflect on what has happened with DrPawluk.com in 2011 and what might be on the horizon in 2012. The new, updated website for DrPawluk.com came online in August. For the first time, we began to do extensive reviews of multiple pulsed electromagnetic field (PEMF) systems and offer them for purchase on the website. We also began to significantly expand our communication with the wider community through social media, including Facebook, Twitter primarily, and more frequent e-mail posts. We also began a blog with regular updates. We have gotten excellent feedback from people regarding this new website format and our communication efforts. Little did we know how this new foundation would serve you and us with the momentous event of the Dr. Oz show in recognizing, explaining and promoting PEMFs in the management of pain. Dr. Oz clearly tapped into a huge unmet need in the management of pain. This event precipitated a tsunami of awareness and interest in PEMFs. I’ve had numerous discussions with various manufacturers of PEMF systems, and even the Fisher Wallace Stimulator which is a related electrical stimulation system, and all have said that they have experienced a significant increase in interest in their devices. As a result of the show, in the 24 hours after that we had more than 2,500% more website hits than usual. As you can imagine, DrPawluk.com was overwhelmed by the interest. Over the ensuing 3 to 4 weeks we were able to work through all of your requests. Our current level of traffic to the site is about 6 times higher than before the Dr. Oz show, and we expect it to continue to climb for several reasons.
What we are hearing back from our “audience” is that Dr. Pawluk.com is just about the only place people can come to for advice on what the best PEMF system might be for their particular health needs and circumstances. This is precisely the reason I set up our website – to offer people options. As a physician, I go through the same process with my patients. I discuss the nature of their problems and the potential solutions, offering a range of options. It is then up to the patient to choose which options they would find acceptable based on their own personal factors. Therefore, at DrPawluk.com, we have a range of magnetic devices in terms of cost and features. And, I have personally used and tested every device I recommend. That allows me not only to assess how well they work but also to have a very good understanding of how to use them to get the best results for the circumstances.
Some health problems require higher field intensities. Some health problems do better with lower field intensities. Some problems require a broader range of frequencies, while others do better with a minimal number of frequencies. This at least has been my experience, garnered over 20+ years of working with various types of magnetic technologies. No one size fits all. By describing all of these different choices in one location, we make it easy for people to make comparisons and then to choose what they intuitively feel would work best for them. Also, I tell patients, that they can always buy a device from a manufacture, almost always for the same price as they can on DrPawluk.com. However, they will not usually get medical support from the manufacturer, as you would through DrPawluk.com. This type of medical support, by a holistically experienced physician can make a huge difference in how much benefit you get from the system you choose.
We are now getting feedback from people about the results of their use of their magnetic systems. Many people are getting tremendous results quickly and are very happy with their PEMF system. For some people the results don’t happen quickly. This is where we can fine tune the treatment program to achieve better results. I often have to remind people that the body takes time to heal once it’s given the appropriate signal or stimulus for that to happen. Dr. Oz pointed this out on his show. PEMFs do not drug the body into being painless. PEMFs work deep in the tissues to stimulate natural healing processes that have gotten stuck. It is the healing of the tissues that creates a reduction in pain. This is ultimately the best solution and produces the most sustainable results. Unfortunately, we didn’t get here overnight and it will take time for the healing to work. Despite this, at the same time, other benefits begin to happen in the body that were unexpected. And, a good part of the time everybody in the household can be using the PEMFs for their own general health maintenance or to manage other problems.
We are also hearing from people who have purchased PEMF systems, they are recommending them to their friends and relatives because of their satisfaction with the benefits they are seeing. This is very gratifying to me, to be able to reach out to more and more people who clearly have a need and are not well served by current medical approaches. This was also mentioned on the Dr. Oz show.
So what will happen next in 2012 on DrPawluk.com?
- We will continue to develop and expand our communication to you to update you on new knowledge regarding pulsed magnetic fields and to generate greater expansion of the message about the benefits of PEMF therapies to a wider community. You can be ambassadors for helping to spread the message by forwarding our communications to friends, coworkers and family members.
- I will also be introducing an e-book on magnetic therapies, with an emphasis on some of the history and science.
- We will be introducing other devices to expand the number of options available. Some of these are very exciting new devices. (I’m sorry you’ll have to wait until we have done our research before we can tell you!).
- We are also doing informational conference calls about specific devices that people have purchased. This is to further support you in getting the best use out of your device.
- We are also in the planning stages of setting up two new sections to the website with a focus on pets and other animals and a specific focus on sports and athletics. It has long been my conviction that weekend warriors and semiprofessional and professional athletes are in desperate need of pulsed magnetic field preventive maintenance, if not actual therapy. Daily use of pulsed magnetic fields by athletes would go a long way to preserving their bodies and reducing injury risk and damage.
Personally, I am very gratified by your feedback and the opportunity to be able to help you and the community to achieve better health.
All the best in your health and best wishes for a great new year,
William Pawluk, MD, MSc
On Twitter: @drpawluk
On Facebook: Dr. William Pawluk
To learn more about the PEMF devices available through Dr. Pawluk, please click here.
